Marketing Manager resume example

Marketing hiring reads for outcomes, not channels: anyone can list "SEO, paid social, email", so the number attached to each one is what separates two otherwise identical resumes. This example leads every bullet with the result and names the channel second.

Sarah Mitchell
Chicago, IL · sarah.mitchell@example.com · +1 (312) 555-0184 · linkedin.com/in/sarahmitchell
Summary

Marketing manager with 6 years of experience across paid, content, and lifecycle. Comfortable owning a budget and being judged by pipeline, not impressions.

Work Experience
Marketing Manager — Harbor & LaneFeb 2022 – Present
Chicago, IL
  • Owned a $1.2M annual budget across paid search, social, and sponsorships
  • Rebuilt the email lifecycle; demo bookings from email rose 38%
  • Launched a customer-story program that now sources 20% of new pipeline
Digital Marketing Specialist — Field Notes Co.2018 – 2022
Chicago, IL
  • Ran A/B tests on landing pages, lifting signup conversion from 2.1% to 3.4%
  • Managed SEO content calendar; organic traffic doubled in 18 months
Education
B.S., Marketing — University of Illinois Urbana-Champaign2012 – 2016
Urbana, IL
Skills

Paid acquisition · Lifecycle email · SEO · Google Analytics · Copywriting · HubSpot

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